market folly

Ken Griffin's Citadel has filed a 13G with the SEC regarding shares of Blackhawk Network (HAWK).  Per the filing, Citadel now owns 5.2% of the company with 653,618 shares. 

This is a brand new position for them and the filing was made due to activity on July 22nd.  HAWK completed its spinoff from Safeway (SWY) earlier this year.

You can view more recent portfolio activity from Citadel here.

Per Google Finance, Blackhawk Network is "a prepaid payment network utilizing technology to offer a range of gift cards, other prepaid products and payment services in the United States and 18 other countries. Its product offerings include gift cards, prepaid telecom products and prepaid financial services products (including general purpose reloadable (GPR), cards and its reload network). In addition, it sells physical and electronic gift cards to consumers through both online distributors and its Website, GiftCardMall.com. It offers gift cards from consumer brands, such as Amazon.com, Applebee’s, iTunes, Lowe’s, Macy’s and Starbucks and from payment networks, such as American Express, MasterCard and Visa."